Who’s The Fairest Of Them All?

The preference for lighter skin remains prevalent in Asia, whereby countless women surveyed in Hongkong, Malaysia, Philippines and South Korea have skin-whitening products in their possession.

As much as we’d like to think that beauty is color blind, many women feel that they would appear more attractive if they were a shade or two lighter than what they are now. If you are one of them then this piece is for you.

From cleasers to toners, moisturisers and serums, skin-whitening products almost dominate the skincare scene in pharmacies, department stores, and of course, online stores as well. They can either be bought as individual products, or as a set of whitening skincare. Many of these beauty gems contain extracts of plants, flowers and herbs as their active ingredients, making it more appealing to consumers, while at the same time, adding an element of ‘natural ingredients’ to the product. Some of these include licorice, bearberry, citrus, kojic acid, etc.

Cleanse your way to fairer skin
While cleansing is the initial step in any skincare regime, not all cleansers are the same. If you’re interested in fairer, brighter skin, you’ll have more chances in achieving it if you pick a cleanser specifically for that action, which is, whitening. There are also whitening scrubs available for a deeper, more satisfying cleansing effect and they can be bought either as part of a skincare set, or by its own.

OUR PICKS:
HADA LABO Hydra & Whitening Face Wash
Combines natural cleansing properties with superior hydrating agent hyaluronic acid to deeply hydrate and moisturize skin as it cleanses, brightens and softens.

Aiken Whitening Facial Cleanser:
For complexions marred by scars left behind by pimples, this is your answer – it’s enriched with Vitamin C and works to provide whitening and antioxidant protection while shielding your skin from harmful UV rays.

Himalaya Clear Complexion Whitening Face Scrub
Contains mild exfoliants that bring out your natural fairness and reveals glowing skin, as well as herbal ingredients like Apricot, White Dammer and Licorice to soften, nourish and visibly brighten your skin.

TONE: For Brighter Skin, Don’t Skip This Step!
Toning the skin helps to close off open pores and make large pores less visible too. It also helps in removing any traces of dirt that your cleansing regime may have left behind, including traces of cleansing product as well. Pick a toner that compliments your effort to brighten up your skin.

WE LIKE THESE:

Clarins White Plus Pure Translucency Brightening Aqua Treatment Lotion
Contains Spergularia & Alchemilla Extracts to slow down hyper-pigmentation. Leaves your complexion looking clearer, more translucent and even-toned, and is ideal for our Malaysian climate.

Cellnique Derma Whitening Pretreatment Lotion Toner
A silky-soft watery lotion formulated to minimize dark spots and dullness while revitalizing the skin with fresh waves of hydration. Works to instantly lift off dull surface flakes to improve clarity, while optimising cell turnover.

Loreal Perfect White Whitening and Moisturizing Toner
Contains Pro-Exfoliatine Melano-Block and Vitamin C to help retain skin moisture while removing dead skin and promoting metabolism. No more lacklustre complexion!

HYDRATE AND QUENCH YOUR SKIN’S THIRST!
No beauty skincare regime is complete without proper moisturising.Without this crucial step, your skin will eventually dry out and may even give way to premature aging with signs such as fine lines and wrinkles. If you’re yearning for a fairer, complexion, you’ll have to pick a moisturising product that has whitening functions as it moisturises.

Garnier Light Complete Whitespeed
Enriched with yuzu lemon as well as Vitamin C for a brighter more luminous complexion with daily use.

Ovale Aloe Vera Whitening Facial Lotion
A skin-whitening facial moisturiser with aloe vera, Yam Bean extracts as well as Vitamins A & E for a lightening effect like no other.

Olay White Radiance Light Perfecting Night Cream
Used as an integral part of your nightly skincare regime, this skin whitening formula from Olay assists in hydrating and brightening your skin as you sleep.

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